Ono Hawaiian Beverage Concept
Product Design, Brand Identity, Packaging Concept
As a Hawaiian native, I’ve always looked to what local brands are doing when I’m home. Most are loyal and steadfast to their original branding but I believe change is worth embracing especially as so many beverage alternatives enter the market.
Printing has also come a long way since some of the established brands were created and I gave myself the challenge to envision a drink that represented the beautiful natural landscape while also conveying a sense of how delicious of flavors its fruits can provide at just the sight of the can.
Ono in Hawaiian means tasty, to crave or to relish.
BEVERAGE PRODUCT
BRAND IDENTITY
TYPE FACE + PALETTES
FLAVOR DESIGN